Situation

Phone.com is a recognized leader in VOIP services for businesses of all sizes. They compete against companies such as Verizon, RingCentral, and others, for high value keywords. Due to a number of Google algorithm updates, and low quality SEO vendors, Phone.com's overall search visibility was substantially reduced. Many pages were not properly optimized, and there were numerous technical errors. After working with numerous SEO companies, and SEO specialists, they turned to us for a strategic game plan.

Solution

BrandWithSEO did a thorough SEO audit, consisting of analysis of over 1000 pages. Numerous on-site technical errors were corrected, and various pages on the website were consolidated. Internal links were created to relevant pages in order to help search engines, and visitors, understand the organizational structure of the website. In addition, over half a million backlinks were removed, that were causing a Google penalty.

Results

After correcting numerous on-site technical errors, removing low quality backlinks, and creating higher quality links, Phone.com noticed an increase of over 20% in monthly organic traffic -- compared to pre-SEO campaign monthly numbers. In as little as 30-60 days, Phone.com started ranking on page 1 of keywords such as "Toll Free Numbers," and many other relevant, qualified, keywords.